OVERVIEW
Butterfly High, LLC (“Butterfly High,” “we,” “us,” or “our”) takes the privacy of your information seriously. Please read the following privacy policy to better understand what information our website (www.butterflyhighskin.com) (the “Site”) collects and uses about you and how it handles this information. We will not use or share your information with any person or entity, except as described in this Privacy Policy. This Privacy Policy does not apply to information we collect by other means (including offline) or from other sources. Capitalized terms that are not defined in this Privacy Policy have the meaning given them in the Terms of Service located on the Site. The Terms of Service are incorporated herein by this reference.
We will collect the information that you provide to us to perform any transaction requested by you, including registering for a Butterfly High account, subscribing to a mailing list or our newsletter, participating in promotions, purchasing products offered on the Site, responding to questions or comments you may have and for any other purposes with your consent. This information may include information such as, among other items, your name, shipping address, billing information, email address, telephone number, credit card information or other payment information. When you make a purchase or otherwise utilize the Site, we may need to provide your information, including the information indicated above, to certain third-party service providers. Such third-party service providers include GoDaddy.com (“GoDaddy”), product manufacturers, shipping companies, parties used in the sending of postal mail or emails, accounting and record keeping functions, advertisements and other web-based services. Your information is disclosed to such third-party service providers only as necessary and solely to complete the transaction for which they have been engaged by us. Such third-party service providers will have access to your information for the limited purpose of completing their intended function, but they may not use it in connection with or for any other purpose.
The Site automatically collects information as you navigate through the Site. Information collected automatically may include Internet Protocol addresses, details relating to your use of the Site and information collected through cookies and other tracking technologies. This information collected is generally statistical data and does not identify you specifically. This information is used by us to improve the Site and to deliver better service to the Site's users.
The information we collect is used to provide a variety of services and improvements for our customers. The data is used to process your purchases, send you opted in promotional materials, create and manage your online account, effectively respond to your inquiries and questions, communicate with you about our social networks, events, promotions, request feedback, and provide surveys. We also use the information to notify you about changes to our Site, products and the services we provide to our customers. We may also use the information collected by our Site to provide troubleshooting and improve our services, make recommendations, personalize your Site-experience, comply with legal obligations and fraud prevention and credit risks. We do not sell or provide your information for third-party direct marketing purposes. We respect our customer's data and relationship.
You may, of course, decline to submit personally identifiable information through the Site, in which case we may not be able to provide certain products or services to you. You may update, correct, or delete your account information at any time by logging into your account or by contacting us as provided in the “Contact” section below.
To protect your personal information, we take reasonable precautions and follow industry best practices to make sure it is not inappropriately lost, misused, accessed, disclosed, altered or destroyed.
If you provide us with your credit card information, the information is encrypted using secure socket layer technology (SSL) and stored with a AES-256 encryption. We follow all PCI-DSS requirements and implement additional generally accepted industry standards. In addition, GoDaddy reviews its business practices periodically for compliance with policies and procedures governing the security and confidentiality of our information. Nevertheless, no data transmission over the Internet is 100% secure. Accordingly, while we strive to protect your personal information and privacy, we do not warrant or guaranty the security of any information you disclose or transmit to us while using the Site, and we shall not be liable for the theft or inadvertent disclosure of your personal information. We assume no liability for any disclosure of data due to errors in transmission, unauthorized third-party access or other acts of third parties, or acts or omissions beyond our reasonable control.
We may use your email address to send you notices regarding matters, including the Site (including any notices required by law, in lieu of communication by postal mail). If you do not want to receive these messages, you can opt out by following the instructions included in the email message or by emailing us at tina.sigari@butterflyhighskin.com. If you correspond with us by email, we may retain the content of your email messages, your email address and our responses.
We have the right to disclose statistical or aggregated data (but in no event information which may personally identify you, referred to hereafter as "personal information") in our discretion and without restriction. We may disclose personal information which we have collected (a) as may be expressly permitted by you, (b) to our related companies and service providers to perform a business or technical support function for us, (c) as we deem necessary to enforce the Site's Terms of Service, (d) to comply with any court order, law or legal process, including to respond to any government or regulatory request or otherwise as required by law, and (e) in connection with the sale of Butterfly High (whether by merger, sale of our assets, sale of stock, or otherwise).
The Site is hosted on GoDaddy. They provide us with the online e-commerce platform that allows us to sell our products and services to you. Your data is stored through GoDaddy's data storage, databases and the general GoDaddy application. GoDaddy stores your data on a secure server behind a firewall.
If you choose a direct payment gateway to complete your purchase, then GoDaddy stores your credit card data. It is encrypted through the Payment Card Industry Data Security Standard (PCI-DSS). Your purchase transaction data is stored only as long as is necessary to complete your purchase transaction. After that is complete, your purchase transaction information is deleted.
All direct payment gateways adhere to the standards set by PCI-DSS as managed by the PCI Security Standards Council, which is a joint effort of brands like Visa, Mastercard, American Express and Discover.
PCI-DSS requirements help ensure the secure handling of credit card information by the Site and its service providers.
For more insight, you may also want to read GoDaddy Terms of Service (https://www.godaddy.com/legal/agreements/universal-terms-of-service-agreement) or Privacy Policy (https://www.godaddy.com/agreements/privacy).
In general, the third-party providers used by us will only collect, use and disclose your information to the extent necessary to allow them to perform the services they provide to us, such as hosting our services and data, manage how our services function, host our customer relationship management, improve and automate our marketing techniques, incorporate customer service services and other software platforms, process payments, collect delinquent accounts, fulfill, process and deliver orders, and market and promote our products and services, including email, text messages and social media marketing campaigns. These service providers are authorized to use your personal information, if at all, only necessary to provide the requested services to us. Without limiting the foregoing, Butterfly High may also share information about visitors, registered accounts and customers with our service providers to ensure the quality of information provided. Without your affirmative consent, Butterfly High does not share, sell, rent or trade any information with third parties for their promotional purposes.
Certain third-party service providers, such as payment gateways and other payment transaction processors, have their own privacy policies in respect to the information we are required to provide to them for your purchase-related transactions. For these providers, we recommend that you read their privacy policies, so you can understand the manner in which your personal information will be handled by these providers. Once you leave the Site or are redirected to a third-party website or application, you are no longer governed by this Privacy Policy or our Terms of Service.
When you click on links on the Site, they may direct you away from the Site. We are not responsible for the privacy practices of other sites and encourage you to read their Privacy Policies.
When you use the Site, we may send one or more “cookies” – a small data file – to your computer to uniquely identify your browser and let us help you log in faster and enhance your navigation through the Site. A cookie may convey to us anonymous information about how you browse the Site. A persistent cookie remains on your hard drive after you close your browser so that it can be used by your browser on subsequent visits to the Site. Persistent cookies can be removed by following your web browser’s directions. A session cookie is temporary and disappears after you close your browser. You can reset your web browser to refuse all cookies or to indicate when a cookie is being sent.
By subscribing to our text notifications, you agree to receive recurring automated marketing messages at the phone number that you provided to us. Consent is not a condition of purchase. Reply STOP to unsubscribe. HELP for help. Msg & Data rates may apply.
By providing to us your affirmative consent (for example, agreeing to our Terms of Service and this Privacy Policy), you will receive marketing materials from us, e.g., email newsletters, sales & other promotions. At any time, you may contact us as provided in paragraph 25 below or per the directions stated in the received marketing materials, and unsubscribe to our marketing.
We also partner with third party ad networks to display advertising on our web pages or to manage our advertising on other websites. Our ad network partners may use cookies and web beacons to collect information about your activities on our Site and other websites to provide you targeted advertising based upon your interests. To opt out of this type of cookies, visit the Network Advertising Initiative (NAI) website by visiting http://www.networkadvertising.org/choices/. Even if you opt out through the NAI website, you can still receive communications you have signed up to receive from us unless you opt out of these communications as well.
The Site is not intended for people under 18 years of age. No one under age 18 may provide any personal information to or on the Site. We do not knowingly collect personal information from people under 18. If you are under 18, do not (a) use this Site or any of its features, (b) register on the Site, (c) make any purchases through the Site, or (d) otherwise provide any information about yourself to us, including your name, address, telephone number, email address or any screen name or user name you may use. If we learn we have collected or received personal information from a person under 18 without verification of parental consent, we will immediately delete that information. If you believe we might have any information from or about a person under 18, please contact us as provided in the "Contact" section below.
Under Georgian law, there exist certain requirements governing an operator of a website or online service that collects personally identifiable information about consumers in Georgia. Georgia law requires such operators to disclose how the operator responds to web browser "do not track" signals or other mechanisms that provide consumers the ability to exercise choice regarding the collection of personally identifiable information about an individual consumer's online activities over time and across third-party web sites or online services, if the operator engages in that collection. At this time, other than as outlined in paragraphs 16 & 17 below and elsewhere in this Privacy Policy, we do not track our customers' personal information over time and across third-party websites and, therefore, we are not able to respond to “do not track” requests. Georgia law also requires such operators to disclose whether third parties may collect personal information about their users' online activities over time and across different sites when the users use the operator's website or service. Third parties that have content or services on the Site (such as a social feature, analytics service, or an advertising network partner) may obtain information about your browsing or usage habits but this information does not include personal information. With the exception contained in paragraphs 16 & 17 below and elsewhere in this Privacy Policy, we do not knowingly permit such third parties to collect any personal information from the Site, for direct marketing purposes or otherwise, unless you directly provide it to us, and we provide it to them with your consent.
Web beacons (sometimes called “tracking pixels,” “transparent GIFs,” “clear GIFs,” “pixel figs,” or “Pixel tags”) are tiny, invisible images that are embedded on web pages and emails and are stored on your hard drive. They help us count the number of users who visit our websites or open our emails. Tracking pixels help us figure out if certain advertisements/marketing campaigns, product features, notifications, and products or services are effective and if they can be improved. You can modify your browser settings to control web beacons. Using web beacons enables us to measure the effectiveness of our ads for statistical and market research purposes. The data collected in this way is anonymous to us, and we do not see the personal data of individual users.
Our digital marketing and advertising campaigns are fluent and change over time. We are currently using various web beacons, including those from:
We use Facebook’s Conversions API (sometimes called “server-side API”). Data is shared using your web browser and from GoDaddy's servers, and is sent directly to Facebook’s servers. Data sent from server to server cannot be blocked by browser-based ad blockers. Your personal information will be used to match users on Facebook’s network. The information collected using this setting includes your name, location, email address, and phone number, as well as your browsing behavior on our online store. Butterfly High uses this information for its legitimate interests to measure customer actions, improve the accuracy of information sent for targeting, measurement, and optimization, and for more control over data sharing. You agree that Butterfly High can collect this data through the Facebook Conversions API platform for these purposes.
The data described under this section is also stored and processed by Facebook. Facebook may link this information to your Facebook account and also use it for its own promotional purposes, in accordance with Facebook’s Data Usage Policy, located at https://www.facebook.com/about/privacy. You can allow Facebook and its partners to place ads on and off Facebook. Facebook may use cookies, web beacons, and other storage technologies to collect or receive information from this website and your browsing activities elsewhere on the internet.
The legal basis for this use is Article 6, paragraph 1, sentence 1, letter f of the GDPR. You can object to the collection of your data by Facebook pixel, or to the use of your data for the purpose of displaying Facebook ads by contacting the following address: https://www.facebook.com/settings?tab=ads.
Facebook is certified under the Privacy Shield Agreement (https://www.facebook.com/about/privacyshield) and thus guarantees compliance with European data protection legislation.
You may object to the use of cookies for measuring range and advertising purposes via the Network Advertising Initiative’s deactivation page (https://optout.networkadvertising.org) and additionally via the U.S. website (https://www.aboutads.info/choices) or the European website (https://www.youronlinechoices.com/uk/your-ad-choices). Note, however, that the Facebook Conversions API does not use cookies, and so you must opt out directly with Facebook at https://www.facebook.com/settings?tab=ads.
We allow you to create an account and log in to use this website through the following third-party services: Facebook, Google, LinkedIn, and Amazon.
If you decide to register through or otherwise grant us access to a third-party service, we may collect personal data that is already associated with your third-party service, such as your name, your email address, your activities, or your contact list associated with that account.
You may also have the option of sharing additional information with us through your third-party services account. If you choose to provide such information and personal data, during registration or otherwise, you are giving us permission to use, share, and store it in a manner consistent with this privacy policy.
Instructions on changing the personal data these third-party services share with us are located as follows:
Facebook: https://www.facebook.com/help/1224342157705160
Google: https://support.google.com/accounts/answer/112802?co=GENIE.Platform%3DAndroid&hl=en
Amazon: https://www.amazon.com/gp/help/customer/display.html?nodeId=GSNRZP4F7NYG36N6
However, we may retain information you provided prior to terminating access. If you want us to delete this information, please contact us at support@butterflyhighskin.com.
Our customers, including those individuals subject to specific state, federal and European Union (EU) and United Kingdom (UK) data protection laws, have data subject rights in relation to the personal data we hold on to them (described in detail below). This may, in and of itself, be subject to the following:
Please contact us to exercise your rights via paragraph 25 of this Privacy Policy to:
If prompted, we will confirm whether or not we are processing your personal data and if so, we will provide you with a copy of, or access to a copy of, that personal data along with any other pertinent details.
You may ask us to restrict or stop processing your personal data in certain circumstances, for example, if you contest the accuracy of the data or object to us processing it. We will notify you before we lift any restriction on processing. If we share your personal data with others as provided in this Privacy Policy, we will notify them of the restriction wherever possible. If prompted, and if it is possible and lawful to do so, we will also notify you with whom we have shared or will share your personal data so you can contact them directly.
You may:
If we rely on your consent to process your personal data, you have the right to withdraw that consent at any time via paragraph 25 below or the directions stated in our marketing materials. This will not affect the lawfulness with which we process your data before receiving notice of your wish to withdraw your consent. We emphasize that we do not generally rely on your consent to allow us to process your personal data if there is another lawful ground available. If we do rely on your consent, we will make this clear to you at that time.
You have the right to have inaccurate personal data rectified or completed if it is incomplete. In order to do so, you can view, manage and/or update your personal data in your . If you have questions in regards to this process, please contact us via paragraph 25 below.
If we share your personal data with others, we will notify them of any corrections made whenever possible. If prompted, and where possible and lawful to do so, we will also notify you with whom we have shared your personal data so you can contact them directly if need be.
You have the right to refuse to use our Services and may ask us to delete or remove your personal data in certain circumstances. If we share your data with others, we will notify them of the edits wherever possible. If prompted, and wherever possible and lawful to do so, we will also notify you with whom we have shared your personal data so you can contact them directly if need be.
We will keep your personal data (1) until you decide to delete your account (upon request), or (2) as required by law or as necessary for legitimate business purposes (i.e., for tax, legal, accounting, fraud, or abuse prevention, and/or other purposes). This data can be stored even after an account is deleted.
Upon expiration of the applicable retention period, we will securely destroy your personal data in accordance with applicable laws and regulations. In some circumstances we may anonymize your personal data so that it can no longer be associated with you. In this case, such data is no longer considered personal.
If you consent to receive marketing communications, we will keep your data until you unsubscribe, which is possible via the ‘unsubscribe’ button at the end of our marketing emails. Additional methods to unsubscribe may be added in the future.
You have the right to obtain your personal data from us, which that you consented to give us or that was provided to us as necessary in connection with our contract with you. We will give you your personal data in a structured, commonly used, and machine-readable format. You may reuse it elsewhere if you so wish.
If you have concerns about our privacy practices, including the way we handle or have your personal data, and if you are EU or UK citizen, you can report it to any competent data protection authority of an European Union member state that is authorized to hear such concerns (you may find European Union Data Protection Authorities’ contact information here) or to the Information Commissioner's Office (ICO), the UK supervisory authority for data protection issues. If you wish to exercise any of these rights, please contact us. Note that we may need to ask you for further information to verify your identity before we can respond to any request.
We may transfer information that we collect about you, including personal information, to affiliated entities, or to other third parties (as provided herein) across borders and from your country or jurisdiction to other countries or jurisdictions around the world. If you are located in the European Union or other regions with laws governing data collection and use that may differ from laws of the United States and state law, please note that you are transferring information, including personal information, to a country and jurisdiction that does not have the same data protection laws as your jurisdiction, and you consent to the transfer of information to the United States and the use and disclosure of information about you, including personal information, as described in this Privacy Policy.
We may select and post customer testimonials about our products and services, which may contain personal information such as your name and/or the city, state, or country in which you live. We will obtain your consent before we post any testimonial with your name. When you submit a review, you give us permission to post that review. If you post this content, it will be available to other users. Your posting may also become public, and we cannot prevent that information from being used in a manner that may violate our privacy policy or the law. If you would like us to remove or delete your name, testimonial, or review from our web pages, please contact us. Note that copies of information that you have updated, modified, or deleted may remain viewable in cached and archived pages of our web pages for a period of time.
We may change our Privacy Policy from time to time at our discretion and will post any such changes on the Site. At the time of any change, we will change the date of the Privacy Policy at the top of this Privacy Policy. If we make what we deem to be a material change to our Privacy Policy, we will post a notice on the homepage of the Site for a reasonable period of time after such modification has been made. We encourage you to check our Privacy Policy periodically for any changes. Your continued use of the Site following the posting of changes to our Privacy Policy will mean you accept those changes, and they will be binding on you.
It is possible that we and/or any of our assets may be acquired by a third-party. In such a transaction, as the owner of your information, we may disclose or sell the information as an asset of Butterfly High in conjunction with the sale of Butterfly High or the sale of a portion of our assets to a third-party. While we will endeavor to require the successor company to maintain this Privacy Policy, we cannot guarantee that this Privacy Policy will remain in effect.
Use of the Site signifies your consent to this Privacy Policy, including the collection and use of information by Butterfly High, as described herein, and also signifies your agreement to the Terms of Service. Continued access and use of the Site without acceptance of the terms of this Privacy Policy relieves Butterfly High from responsibility to you.
If you would like to: access, correct, amend or delete any personal information we have about you, make changes to your account, register a complaint, or simply want more information, please contact us at the following:
Butterfly High
4050 Cougar Point NE
Marietta, GA 30066
Email: tina.sigari@butterflyhighskin.com
Last updated: August 22, 2022
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